Shooting hoops in the most stunning athletic arenas
Hennessy and the NBA turned Bondi Icebergs into a beachside basketball court, taking the game to one of the most picturesque sporting venues ever seen.
On the eve of the playoffs, where the spirit was set as high as the position of the sun, Hennessy and the NBA brought their new partnership to a very special location. Known for its glistening ocean, pristine sands, reliable surf and seaside spirit, Sydney’s Bondi Beach – perhaps the most famous beach in a country overflowing with them – has always had a certain allure. A half-mile crescent of golden sand bookended by cliffs, laid back coastal lifestyle, and thriving, eclectic community is equally enticing.
Basketballers playing one-on-one
Hennessy x the NBA basketball
It was there, in the epicentre of Sydney beach culture and gorgeous sceneries, that the photo-friendly Icebergs swimming pool turned into a jaw-dropping black basketball court. The basketball court, that naturally has the sea to its side, in arguably one of the most picturesque sporting venues in the world, quickly made a splash on the Internet as images of it were shared freeheartedly. The former professional basketball player Corey "Homicide" Williams was one of the attendees, enthusiastically shooting hoops, playing one-on-ones, and embracing the spirit of the NBA. “Basketball is iconic in our culture. To see the NBA and Hennessy in a global partnership, it’s incredible to me.”
Bondi Icebergs was turned into a basketball court
The photo-friendly Icebergs swimming pool
The stunning deep black basketball court
The venue – with its stunning deep black basketball court – looked majestic and rebellious, and quite different from its pool’s signature turquoise water. The invitees were greeted by an incredible contrast: basketballs arcing towards the hoop while surfers pulled into perfect four-foot waves that were rolling in alongside the pool, breaking on the rocks a few feet away. Occasionally, a larger wave breached the concrete wall and splashed gently over, leaving one lingering though: has there ever been a more beautiful place to play ball?
Fans around the world will be able to toast with the new exclusive Hennessy V.S Limited Edition bottle, specially designed to commemorate the partnership between Hennessy and the NBA.
Hennessy Very Special (V.S) is one of the most popular cognacs in the world. Matured in new oak barrels, Hennessy V.S is bold and fragrant. Its beguiling character is uniquely Hennessy, a timeless choice with an intensity all its own. Hennessy V.S offers toasted and fruit notes, with a rich, clearly defined palate and a welcoming exuberance.
Hennessy V.S expresses its vibrant and dynamic personality through unique artist partnerships and annual limited editions. Easy to enjoy, it’s a perfect cognac for high-energy occasions and sharing the moment.
The round and robust flavours of Hennessy V.S make it very versatile and ideal for any cocktail possibility, from classic recipes and sophisticated cocktail creations to easy mixed drinks.
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