Back to Stories

Hennessy’s “Forest Destination” programme

Regenerate 50,000 hectares of forest worldwide by 2030.


In addition to contributing directly to the quality of our cognacs, forests play a vital role in our future: combatting climate change, fertilising the soil, preserving biodiversity; they provide many benefits.

With its FOREST DESTINATION programme, Hennessy is committed to regenerating 50,000 hectares of forest in France and worldwide by 2030. It is a framework of commitments and initiatives for the benefit of future generations.

Pillars of the programme

Oak and cognac, an intimate link

Our eaux-de-vie gain their aromas and woody colour by ageing in oak barrels. This oak and no other ensures the excellence of our cognac. This is why Hennessy has entered into a sponsorship programme with the ONF (French Forestry Commission) to guarantee the sustainable and rational management of the Braconnne forest. Every year and for five years, their teams manage 5 hectares of oak forest. This is enough to meet the annual renewal need of 30,000 barrels, representing 560 hectares of oak forests.

FOREST DESTINATION programme carrousel

Forests, a defence against climate change

Forests store CO2 and release oxygen. They nourish fertile soils by producing humus. They are home to 80% of Earth’s biodiversity, providing protection and food for birds, insects and small animals. They also balance our ecosystems, and because they provide 75% of our water, they are vital to life on our planet. In the face of the climate challenge, scientists unanimously agree that preserving and regenerating forests is one of the most accessible and effective solutions to capture carbon, restore ecosystems and safeguard biodiversity. Forests are a defence mechanism that we must preserve and pass on to future generations. ​

FOREST DESTINATION programme carrousel

Passing on forests to future generations

Hennessy has a presence throughout the world. Therefore, it is only natural that we are committed to forest regeneration programmes in Kenya, South Africa, Nigeria, China, and the USA in partnership with Reforest’Action and local NGOs. Reforestation, restoration or agroforestry; the projects are adapted to the environment by using specific species to the local ecosystem. Forests benefit our environment and local communities by providing employment and economic development opportunities. This is just the beginning, but our destination is clear: regenerate 50,000 hectares of forest worldwide by 2030. 

FOREST DESTINATION programme carrousel
  • Hennessy V.S

    Hennessy Very Special (V.S) is one of the most popular cognacs in the world. Matured in new oak barrels, Hennessy V.S is bold and fragrant. Its beguiling character is uniquely Hennessy, a timeless choice with an intensity all its own. Hennessy V.S offers toasted and fruit notes, with a rich, clearly defined palate and a welcoming exuberance.

    Hennessy V.S expresses its vibrant and dynamic personality through unique artist partnerships and annual limited editions. Easy to enjoy, it’s a perfect cognac for high-energy occasions and sharing the moment.

    The round and robust flavours of Hennessy V.S make it very versatile and ideal for any cocktail possibility, from classic recipes and sophisticated cocktail creations to easy mixed drinks.


    Since 1765, Maison Hennessy has perfected the art of cognac-making, a tradition perpetuated by eight generations of Master Blenders. A legacy of cultural openness lets Maison Hennessy shine around the world, wherever its celebrated cognacs are shared.

    In 1817, James Hennessy created a unique blend for the future King George IV of England. From the encounter of these two visionaries, was born the first Hennessy “Very Superior Old Pale,” know today as Hennessy V.S.O.P.

    The savoir-faire of the Maison Hennessy is fully expressed in this balanced cognac: the selection of eaux-de-vie, aging and assemblage. A cognac of remarkable consistency and vitality, Hennessy V.S.O.P conveys all of the savoir-faire of the Hennessy master blenders who have ensured the continued success of this harmonious assemblage for 200 years. 


  • Hennessy X.O 

    In 1870, Maurice Hennessy created Hennessy X.O for his circle of friends and introduced a new style of cognac.  Hennessy X.O is the Original, the emblematic icon of the Hennessy Maison. 
    Deep and powerful, the eaux-de-vie of this Hennessy X.O cognac are aged in young barrels and marked out by their power and energy, but also by their capacity to achieve a great roundness through time.
    Our Tasting Committee has explored every facet of the blend and identified several emotions that were assimilated to an Odyssey through 7 chapters: 

    • Sweet Notes: The palate is warmly embraced by flavors of candied fruit.
    • Rising Heat: The intriguing sensation of an intense, rising heat slowly reveals the complex taste of eaux-de-vie patiently aged in oak barrels.
    • Spicy Edge: Perception of a strong spicy cognac note, tantalising the lips and palate with its distinct peppery flavor intertwined with a hint of chocolate. 
    • Flowing Flame: A wave of warmth grows, crests and then breaks. A robust presence, full and voluptuous, is felt. 
    • Chocolate Lull: There is the gradual discovery of something very familiar. It is the well-rounded flavor of a rich, dark chocolate.
    • Wood Crunches: A striking sensation is suddenly felt – the vigorous ebb and flow of oak notes interlaced with vanilla.
    • Infinite Echo: The evanescent oak notes leave a long, omnipresent finish in their wake. Seemingly endless, it echoes all of the subtleties of each taste and sensation that has preceded it.