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Inside the Hennessy My Way 2024 Finals!

The Hennessy My Way Challenge is an international mixology competition open to all bartenders and designed to select the world’s best all-around cocktail, the most sustainable cocktail and the most memorable service ritual.

Hennessy My Way Video

After a series of pre-qualifications, Hennessy selected 10 bartenders who visited Cognac then traveled to London to compete for a final challenge to win overall Champion, best sustainable practice and a best service ritual.

They presented their cocktail creations to a jury of experts including Millie Tang, Antonio Lai, Daichi Takahashi and Hennessy Global Ambassador, Jordan Bushell.

Hennessy thanks all the bartenders and congratulates the winners!

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Hennessy My Way Overall Champion 2024: Yuya Takahashi - Japan.

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Toma Todorovic with Yuya Takahashi.
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Hennessy My Way Winner, Most Sustainable Cocktail: Toma Todorovic - France here with Yuya Takahashi.

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Most Memorable Service Ritual: Giri Asta - Indonesia
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Hennessy My Way Winner, Most Memorable Service Ritual: Giri Asta - Indonesia.

Hennessy is proud to present the three winners:

- Hennessy My Way Overall Champion 2024: Yuya Takahashi of Iwate, Japan, spent his early twenties working in hotels across the country and began his bartending career with Resort Trust, Inc, in 2020. He now serves as Head Bartender at XIV Arima Rikyu, Hyogo.

- Hennesy My Way Winner, Most Sustainable Cocktail: Toma Todorovic of France took an early fascination with chefs’ creativity and discipline and applied it to bartending, which appealed to him for the fun and personal interaction it offers. After getting his start in Serbia, he won several competitions and went on to participate in international mixology finals in Bologna, Paris, and London.

- Hennesy My Way Winner, Most Memorable Service Ritual: Giri Asta of Singaraja, Bali, began in Room Division Housekeeping before discovering a passion for mixology. Today he is a respected figure in the Food and Beverage industry and a global ambassador for Indonesian hospitality.

Hennessy MyWay 2025 bar tenders competition

2024 marks the fourth season of the Global Hennessy MyWay Challenge.

This year, bartenders from 28 countries competed in three exciting rounds, with 10 finalists meeting in Cognac to discover more about Hennessy and then London for a live event to impress the judges with their insight and creativity.

The jury's challenge for the finalists: to create the best cocktail, the most sustainable cocktail and the most memorable service ritual.

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Given the candidates' geographical diversity and the diverse needs of sustainability, the Hennessy My Way initiative inspired many compelling and innovative ideas.

Bartenders were also asked to share a unique service ritual for making a cocktail memorable, aligning seamlessly with the drink itself and its sustainable proposition.

Hennessy V.S

Hennessy Very Special (V.S) is one of the most popular cognacs in the world. Matured in new oak barrels, Hennessy V.S is bold and fragrant. Its beguiling character is uniquely Hennessy, a timeless choice with an intensity all its own. Hennessy V.S offers toasted and fruit notes, with a rich, clearly defined palate and a welcoming exuberance.



Hennessy V.S expresses its vibrant and dynamic personality through unique artist partnerships and annual limited editions. Easy to enjoy, it’s a perfect cognac for high-energy occasions and sharing the moment.



The round and robust flavours of Hennessy V.S make it very versatile and ideal for any cocktail possibility, from classic recipes and sophisticated cocktail creations to easy mixed drinks.

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